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Martedì-Sabato

09.00-12.30/15.30-19.30

Orari Negozio

Lunedi': 15.30-19.30
Martedi'-Sabato 09.00-12.30/15.30-19.30

Tourism. Principles and practice

di Fletcher John, Fyall Alan, Gilbert David, Wanhill Stephen

  • Prezzo online:  € 76,95
  • ISBN: 9781292172354
  • Editore: Pearson [collana: Business And Economics]
  • Genere: Economia
  • Dettagli: p. 622
Disponibile su prenotazione.
Spese di spedizione:
3,49 €

Contenuto

The sixth edition of Tourism: Principles and Practice provides a fresh and contemporary overview of the structure and nature of tourism, its impacts and management challenges. The structure and writing style is very accessible and will suit both undergraduate and postgraduate students. Major and mini case studies, practitioner views and many more innovations make this book a must have for anyone teaching tourism.' Professor Brent W. Ritchie, UQ Business School, The University of Queensland, Australia This sixth edition of Tourism: Principles and Practice is set in a dynamic world where the political and economic geographies are rapidly changing. Taking these changes into account, the new edition continues to address key issues within the tourism and hospitality sectors. Written by scholars with a wealth of experience, it provides a blended and insightful view of the tourism industry and the Iatest trends in the world in which it operates. The sixth edition provides updated content on consumer behaviour and tourism demand, looking at how these play out within destinations where socia) media and smart phones have altered booking patterns. Furthermore, each chapter focuses on seminai work that has been undertaken and incorporates the latest thinking in the subject area. For example, the chapter on tourism, crises and disaster management brings new approaches to the topic, including nove) ways of measuring the impact of terrorist attacks on tourist arrivals. A student friendly and approachable text that integrates theory with new case study examples, the sixth edition is suitable for students at both the undergraduate and postgraduate levels wanting to master the subject of tourism.

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