Despite data analytics and Al being recognised as criticai value drivers for organisations, less than half of companies report that they have created a data-driven organisation or established a data culture. This indispensable guide provides an actionable path filled with practical tools to navigate and accelerate the journey of data-driven transformation. Understand the underlying trends and models driving change and accelerate digital transformation in your company. Learn from real-world examples that show how companies of any size and industry have successfully navigated their data journeys. Utilise immediately applicable templates and frameworks that cover everything from data governance and technology enablers to organisational setup choices and Al deployment strategies. Benefit from straightforward advice and checklists, ensuring you can plan and lead data transformation effectively within your organisation. Written by recognised experts in the field, this book simplifies complex topics such as artificial intelligence, machine learning and data management into manageable segments. Whether you're a top manager needing to frame the right questions, a data leader aiming to link technical aspects to business value, or a practitioner looking to enhance your role, this book is designed to help you make a substantial impact on your organisation's data culture and capabilities.